Extending SageCRM - Account Manager Assignment

Nick Rainbird • January 12, 2021
SageCRM provides you with the standard functionality to assign an account manager to different types of company records such as a Prospect / Customer/ Supplier etc. The assignment of an account manager can be completed when a user creates a new company record and the default "Current User" field action is set up as shown below where the company record is then assigned to the user that created the company record or this can be manually set to be assigned to the correct account manager.

 

 Account manager automatic assignment for Sage CRM 

What happens if you want to be more specific in the assignment of your account managers in SageCRM based on the address location? e.g. assign an account manager based on the postcode area, county or country value entered within the default company address of your record.

We have created a configurable account manager auto assignment module where you are able to define which account manager should be assigned to a company when a company record primary address is created or updated based on a specific postcode area or address county. 

An example of this would be if the company primary address record has a postcode which begins SW3 this will be assigned to account manager Melanie automatically as specified below.  

If you do not want to be as specific with the postcode assignment you can assign the account manager using a different address value such as the county or even province / country field the same way or use both.

The assignment information is all held within the assignment module in SageCRM so can easily managed and updated through SageCRM when changes are needed and only accessible to users with the correct security access rights. The account manger assignment rules will also run when the company primary address is updated also.


This feature can also be extended to update other additional company fields for example the territory field can also be automatically populated as well as the account manager field based on the  postcode entered or updated for the company business address and set within the assignment module.
If you have a sales administration team who are creating new prospect company information this feature can also be extended to send an email to the  assigned account manager of a newly created prospect record so they are aware of this record and can be used if you are not using opportunity notifications to manage the prospect sales process.


There may also be an instance when you may want to be able to overwrite the assignment rules of an account manager as a company record maybe within a shared area or territory so we have also provided an option to "Overwrite Account Manager" which disables the rules against a specific company so the account manager can be updated and assigned manually.


If you would like to find out more about the assignment module then or require a demonstration please feel free to get in touch on 01494 490409 or email me at nick@rainbirdbusiness-solutions.com to discuss these further.

Until the next SageCRM Insights instalment keep safe and we will continue to help you unlock your success with SageCRM!

Nick
Entegraty Rainbird Business Solutions

Stay Connected with ERBS


Read our latest updates


Enquire now


Get in touch

 

By Nick Rainbird February 24, 2025
Extend the power of your Sage Business Management Solution right across your business, giving end-to-end visibility, so you can make better informed business decisions across your business teams, whenever and wherever they work together. Help your business flow. Our range of sales, marketing and service modules help meet the needs of agile businesses. • Create targeted marketing campaigns Help marketing teams reach the right people, at the right time. • Accelerate and focus sales activities - work on the most profitable activities to grow a business, provide an excellent customer experience, delight customers and outperform the competition. • Harness the power of an integrated CRM solution. • Automate processes within any business and do more for less.
By Nick Rainbird February 10, 2025
1. Intuitive CRM your teams will want to use At ERBS, we believe software shouldn’t be difficult to learn, hard to update or challenging to use. This is the approach we took when we created Sage CRM. It’s an intuitive CRM solution and one which you and your team can get started with and experience within minutes.
By Nick Rainbird January 15, 2025
Here are ERBS we pride ourselves on keeping up with the latest software upgrades, new features and the innovation of SageCRM in general, and then forwarding on this knowledge and opportunities to you, our customers. So in this tradition, this blog is bringing you, our community, all you need to know about the SageCRM refreshed mobile interface. With the release of Sage CRM 2024 R2, Sage has introduced a refreshed UI that enhances the visual appeal and puts user needs at the centre of the design. Find out more